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IFA’s The Storyteller

When Will We Be Old Enough To Listen?

When Will We Be Old Enough To Listen?

Bruna Swerts – September 19, 2022 How well can you hear? Perhaps I have started with the wrong verb – many people can hear alright, which does not mean that they are necessarily...

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Not Afraid To Take A Shot

Not Afraid To Take A Shot

Bruna Swerts – August 29, 2022 What are you afraid of? This particular question was brought up quite recently by my acquaintances. I heard from a friend that he is afraid of...

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Out With The New, In With The Old

Out With The New, In With The Old

Bruna Swerts – August 22, 2022 Older is not necessarily better – or is it? From certain alcoholic beverages to a pair of Levi’s jeans, it is undeniable that the passage of time...

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Where You Lead, I Will Follow

Where You Lead, I Will Follow

Bruna Swerts – August 15, 2022 How seriously do you take the words of an older person? In a world driven by consumerism and purchase power ( or is it frequency?), younger persons...

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When Being Old Is Too Cool For School

When Being Old Is Too Cool For School

Bruna Swerts – August 8, 2022 People often ask me about my job at IFA – some of them with thinly veiled (or not so subtle) suspicion. “So… do you actually work with old people?...

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What We Reap Is What We Sow

What We Reap Is What We Sow

Bruna Swerts – August 1, 2022 The harvest season is upon us. From Wales’ Eisteddfod to Canada’s markets and small festivals all around (I drove through at least 3 from Niagara...

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The Weakest Link

The Weakest Link

Bruna Swerts – July 25, 2022 Are we capable of identifying the weakest link in a chain, a group, or society? As the world has barely gathered enough strength to re-emerge after a...

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